Posts Tagged Links
Quick Update: Search Campaign
Posted by Christopher in Links on May 28th, 2010
I spent a little time last month optimizing our search campaign. Our cost per click (or cost per contact) was so great that I didn’t want to risk raising it, but we were able to actually lower it! Now your donations will go even further to contact more people that are literally searching for the truth.
Month to date we have sent 411 new investigators to mormon.org.
All Links Lead to mormon.org
Posted by Christopher in Links on March 29th, 2009
From the time that momon.org was organized to have consistent calls to action on each of its pages, we have been moving all of our lds.org links to more investigator friendly mormon.org pages. Today our transition is complete with our family related keywords linking here.
The call to action that exists at the bottom of each page gives the user the ability to investigate the Church of Jesus Christ of Latter-day Saints by getting a copy of the Book of Mormon, watching videos of regular saints, get free media, and chat with missionaries. It’s great at giving an investigator the ability to learn more.
