From the time that momon.org was organized to have consistent calls to action on each of its pages, we have been moving all of our lds.org links to more investigator friendly mormon.org pages. Today our transition is complete with our family related keywords linking here.
The call to action that exists at the bottom of each page gives the user the ability to investigate the Church of Jesus Christ of Latter-day Saints by getting a copy of the Book of Mormon, watching videos of regular saints, get free media, and chat with missionaries. It’s great at giving an investigator the ability to learn more.
